IXL

Cannon in-wall gas fireplace

Challenge: Create a new, minimal-looking in-wall gas fireplace that redefines the benchmark position in the marketplace for the brand.

Insight: Gas log fireplaces are replacing real log fires to avoid mess in minimal modern interiors. They are popular with homeowners, property developers and interior designers.

Result: The in-wall fireplace elevates the brand and provides an offering for the discerning homeowner or designer.